Maintaining Olympic advertisers’ expensively-purchased monopolies of signification is a legal requirement for host cities. This means new laws:

Section 19: Advertising Regulations.

(4)The regulations may apply in respect of advertising of any kind including, in particular—
(a)advertising of a non-commercial nature, and
(b)announcements or notices of any kind.

(5)The regulations may apply in respect of advertising in any form including, in particular—
(a)the distribution or provision of documents or articles,
(b)the display or projection of words, images, lights or sounds, and
(c)things done with or in relation to material which has or may have purposes or uses other than as an advertisement.

Section 22 is then about how the police can enter your house to seize your Pepsi t-shirts, news articles or protest banners before you even use them.

Yay democracy.

Found via @DSG_DSG, 10 Growth Markets for Crisis